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Press • Real Estate • January 7, 2026

Coldwell Banker Premier Expands into Richmond | Top Real Estate Brokerage in Virginia

by CB Premier

Coldwell Banker Premier Expands into Richmond, Strengthening Its Leadership in Virginia Real Estate

Coldwell Banker Premier, a leading name in Virginia real estate, has officially merged with Coldwell Banker Prime in the Richmond market, marking a major milestone in its growth strategy. With this move, the company becomes the largest Coldwell Banker brokerage in Virginia, expanding its reach to 24 offices across seven states.

A Strategic Merger to Serve the Heart of Virginia

This Richmond real estate merger represents the company’s 11th strategic partnership in six years, further anchoring its presence in the Mid-Atlantic and Eastern Seaboard regions. The location is not just symbolic—it bridges the company’s Shenandoah Valley operations with its Hampton Roads offices, forming a connected network of real estate services throughout the state.

“Richmond represents a strategic geographic addition… and strengthens our position as Virginia’s leading Coldwell Banker affiliate,” said Steve DuBrueler, CEO of Coldwell Banker Premier.

Leadership That Elevates Luxury and Agent Development

As part of the merger, Kate Berkshire Mays and Jeff Mays join Coldwell Banker Premier’s executive leadership team. Kate takes the helm as Vice President of Luxury and International Sales, leading efforts in the luxury homes market and high-value property transactions. Jeff focuses on agent coaching, training, and event strategy, reinforcing Coldwell Banker Premier’s commitment to real estate agent support and development.

These leaders bring a wealth of market knowledge and cultural continuity, ensuring that Richmond agents retain their local identity while gaining access to enhanced tools and opportunities.

Enhanced Resources for Real Estate Agents in Richmond

With this merger, Richmond-area real estate professionals now gain access to Coldwell Banker Premier’s powerful real estate service platform, which includes:

  • The Open House Concierge Program, which generated nearly 5,000 qualified leads in 2025.
  • Expanded capabilities in residential and commercial real estate, property management, and relocation services.
  • Access to the latest real estate technology, including advanced lead generation systems and client management tools.
  • Specialized support for luxury home sales and international buyers.

Importantly, the merger approach preserves the culture of acquired offices. “We don’t force cultural change… we learn from them just as they learn from us,” DuBrueler emphasized.

Positioned for Growth in the Real Estate Industry

Operating in the top 1% of real estate brokerages nationwide, Coldwell Banker Premier is aiming for more than $1 billion in annual sales volume and managing over 5,000 properties. The company holds the #1 Coldwell Banker affiliate rank in Virginia, and consistently appears on the RealTrends GameChangers list.

This Richmond expansion comes at a perfect time, with agents receiving platform training and tools ahead of the busy spring real estate market. It also unlocks expanded referral opportunities and boosts the brand’s competitive edge across the region.

See full press release here.

About Coldwell Banker Premier

Founded in 1995, Coldwell Banker Premier is a full-service real estate company serving seven states with a network of over 350 agents. The company provides a full range of services including residential and commercial sales, property management, relocation assistance, and luxury home marketing. It continues to grow through strategic mergers that combine local expertise with powerful resources and tools.

Learn more at PremierMove.com.

Coldwell Banker Premier Coverage Area: Coverage Map

Explore tools, tips, and resources here.

Financing • Lifestyle • Press • Real Estate • August 26, 2025

Coldwell Banker Premier Expands Maryland Presence Through Merger with Coldwell Banker Jay Lilly Real Estate

by CB Premier

Expanding Our Reach: Coldwell Banker Premier Merges with Jay Lilly Real Estate

August 26, 2025

Coldwell Banker Premier has officially completed its merger with Coldwell Banker Jay Lilly Real Estate, marking the company’s 10th strategic partnership since 2020. This move expands Coldwell Banker Premier’s presence into Waldorf and California, Maryland, strengthening geographic connectivity between its existing footprint across the Washington, D.C. and Baltimore markets.

A Stronger Connection for Clients

This merger enhances Coldwell Banker Premier’s ability to serve clients relocating throughout the D.C. metro area. With CB Jay Lilly Real Estate’s market reach extending into bedroom communities that serve both D.C. and local military bases, the combined network creates powerful opportunities for clients moving between urban centers, mountain communities, and coastal markets.

Jay Lilly, who has owned the company for 17 years, shared his enthusiasm:

“I am so excited to join CB Premier for the next leg of this journey. Their size and scope will bring incredible value to our agents and help us be even more competitive in this changing market.”

Strategic Benefits

Stephen Meadows, Chief Operating Officer of Coldwell Banker Premier, noted the significance of the merger:

“The greatest strategic benefit for this company is their proximity to Washington, D.C. and their geographic centrality in our current market area. We will be able to more efficiently and cohesively assist clients with any real estate needs the more territory that we cover.”

By combining CB Jay Lilly Real Estate’s deep community ties with Coldwell Banker Premier’s innovative technology, the partnership brings expanded resources to both agents and clients.

Tools and Programs That Drive Growth

Agents joining Coldwell Banker Premier will gain access to a suite of tools and programs, including the Open House Concierge program, which provides targeted social media advertising at no cost to listing agents. This system generates high-quality leads while encouraging agents to host face-to-face open house events, supporting stronger community engagement.

This approach reflects Coldwell Banker Premier’s broader merger philosophy: strengthening what already works in local markets rather than replacing it.

“When we go into a new market, we never assume that we know more than the people who are already working there,” said Steve DuBrueler, Founder and CEO. “Our goal is never to take away, but rather to enhance what the agents already have.”

Expanding a Proven Growth Strategy

This partnership continues Coldwell Banker Premier’s systematic expansion strategy, which has averaged multiple mergers annually since 2020. Previous partnerships have opened new opportunities, including the launch of vacation rental services in Delaware.

CB Jay Lilly Real Estate agents will now benefit from streamlined operations and a comprehensive suite of services, including residential and commercial sales, property management, mortgage, and title services. The integration process emphasizes cultural alignment to accelerate business growth and create new recruitment opportunities.

About Coldwell Banker Premier

Founded in 1995, Coldwell Banker Premier operates across six states with more than 300 agents. The company ranks as the #23 Coldwell Banker affiliate nationally and holds the #1 position for Coldwell Banker in West Virginia, Delaware, and Virginia based on 2024 sales volume and/or units.

Link to the official press release here: Full Press Release

Coldwell Banker Premier Coverage Area: Coverage Map

Explore tools, tips, and resources at Coldwell Banker Premier: Here

See social media announcement: https://www.facebook.com/share/p/1EppV99MeP/

Press • Real Estate • Uncategorized • June 4, 2025

Coldwell Banker Premier Expands to Florida with New Smyrna Beach Office

by Tristin Prince

Coldwell Banker Premier Expands to Florida with New Smyrna Beach Office

Bringing the Pros to the Coast

We’re making waves-literally.

Coldwell Banker Premier is proud to announce our expansion into sunny Florida through a strategic merger with Coldwell Banker Envision Real Estate in New Smyrna Beach. This exciting move marks our first Florida office and continues our powerful growth streak that began in 2022.

With this expansion, we’re bringing our full suite of services-exclusive listing programs, top-tier property and association management, advanced marketing tools, and more-to Florida’s east coast. And for the talented agents in New Smyrna Beach? They now have access to our network of 350+ sales associates and all the perks that come with it.

“We’ve been impressed by Coldwell Banker Envision’s innovation and resilience,” said Steve DuBrueler, Founder and CEO of Coldwell Banker Premier. “This partnership is a natural fit, and it gives us the opportunity to help agents in the region thrive.”

Evania Nichols, former owner of Coldwell Banker Envision, joins our leadership team as Vice President of Business Development. She’ll work alongside our COO, Stephen Meadows, to launch a new division focused on creating exciting opportunities for agents across our growing footprint.

And that’s not all. The merger opens doors for reciprocal licensing, expanding the reach of our current agents, and deepens our partnership with Success Mortgage, which is also growing its Florida presence with a full lineup of loan products.

With 22 offices now across six states-and counting-we’re not slowing down. Our sights are set on 500+ agents, over $1 billion in sales volume, and 5,000+ properties under management.

Florida, we’re here. And we’re just getting started.

From the Mid-Atlantic to the Atlantic Coast-Coldwell Banker Premier goes where the pros work.

Explore our offices and listings at premiermove.com.

Media Contact:
Sheri McKinnon, Executive Assistant
540-667-7400
marketing@premiermove.com

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Offices Serving VA, WV, MD, DE, PA, NC, FL, and Washington DC

Virginia Locations

•717 S. Battlefield Blvd., Chesapeake, VA 23322

•415 South Street, Front Royal, VA 22630

•1950 Evelyn Byrd Avenue, Suite A, Harrisonburg, VA 22801

•1618 Orkney Grade, Suite A, Mount Jackson, VA 22842

•12350 Jefferson Avenue, Newport News, VA 23602

•4460 Corporation Lane, Virginia Beach, VA 23462

•1430 High Street, Williamsburg, VA 23185

•14 E. Piccadilly Street, Winchester, VA 22601

•1682 S. Pleasant Valley Road, Winchester, VA 22601

•15871 City View Drive Suite 204, Midlothian, VA 23113

West Virginia Locations

•200 South Washington Street, Berkeley Springs, WV 25411

•115 Aikens Center, Martinsburg, WV 25404

•116 East German Street, Shepherdstown, WV 25443

Maryland Locations

•131 North Centre Street, Cumberland, MD 21502

•6 Public Sq, Hagerstown, MD 21740

•22738 Maple Rd. 201 Lexington Park, MD 20653

•3555 Leonardtown Road Suite 1 Waldorf, MD 20601

Delaware Locations

•800 Kings Highway, Lewes, DE 19958

•711 North Dupont Boulevard, Milford, DE 19963

•20184 Coastal Highway, Rehoboth Beach, DE 19971

•22350 Sussex Highway, Seaford, DE 19973

Pennsylvania Locations

•129 S. Juliana Street, Bedford, PA 15522

•110 W. Main Street, Everett, PA 15537

Florida Locations

•394-B N. Causeway, New Smyrna Beach, FL 32169

 

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